Influencer Relations

Insights on Analyst Value


Valuable analyst and advisory firms like Gartner Inc and Forrester Research influence half of the world’s spending on information and communications technology. As a result, tens of thousands of analyst relations professionals are engaged in influencer marketing campaigns focussed on shifting those researchers and consultants impact on high-growth markets. 


Highly experienced business executive with a special focus on marketing and go-to-market strategy for the IT and telecommunications industry.


The preeminent consultant on the optimization of international analyst relations and the value created by analyst firms.


Sign up for the Influencer Relations Newsletter!

Access up-to-date AR information and curated posts written by Duncan Chapple.

Gain insights and analyst recommendations that grow your business.

Influencer Relations

Insights on Analyst Value


Valuable analyst and advisory firms like Gartner Inc and Forrester Research influence half of the world’s spending on information and communications technology. As a result, tens of thousands of analyst relations professionals are engaged in influencer marketing campaigns focussed on shifting those researchers and consultants impact on high-growth markets. 


Highly experienced business executive with a special focus on marketing and go-to-market strategy for the IT and telecommunications industry.


The preeminent consultant on the optimization of international analyst relations and the value created by analyst firms.


Sign up for the Influencer Relations Newsletter!

Access up-to-date AR information and curated posts written by Duncan Chapple.

Gain insights and analyst recommendations that grow your business.